PR Opportunities
Several PR opportunities are available at Mobile Business Conference & Expo to help maximize your company's exposure. All of the following services are included for Mobile Business exhibitors:
- Conference Call: PR Opportunities and Best Practices at Mobile Business
- PR Strategy and Counsel
- Making an Announcement at Mobile Business?
- Executive Interview Opportunities
- Access to the Mobile Business Press List
- Meeting Rooms for Press Briefings
- Guide to Engaging the Media
- Exhibitor PR / Marketing Outreach Opportunities
- Coverage from previous Mobile Business events
Conference Call: PR Opportunities and Best Practices at Mobile Business
This call will discuss all PR opportunities available to Mobile Business exhibitors and best PR practices at Mobile Business. More details on the time and date of this call will be provided soon.
PR Strategy and Counsel
The Mobile Business PR team is available to assist you with any questions or issues you may have regarding your PR outreach strategy before or during the event, including tips on contacting press and analysts, as well as PR advice based on industry events and topics at Mobile Business that will be of interest to your company. Contact , PR Manager or , PR Specialist.
Making an Announcement at Mobile Business?
If your company is planning on making a new product or service announcement at Mobile Business Conference & Expo, we can help you increase the exposure through a May 11th press release detailing exhibitor announcements at the event. To be included in this opportunity, exhibitors can fill out the New Product Description form in the Exhibitor Resource Center to upload a no more than 50-word description of your announcement (PR agencies – you'll need login information from your client). If you would like to participate in this opportunity but not release specific details of your announcement, we can also accommodate you.
The deadline for inclusion is Friday, May 1st. Submissions may not exceed 50 words.
Editorial Opportunity - Executive Interviews
Are you launching a product or service at Mobile Business Conference & Expo? If so, we'd like to interview one of your company's executives for a podcast to be posted to the Interop website. A limited number of companies will be selected from submissions received for this opportunity based on uniqueness of the product/service and availability of the company's executive. To be considered, send information on your executive and product launch to by May 6th. Embargo dates will be honored.
Access to the Mobile Business Press / Analyst List
The Mobile Business media list will be available for exhibitors beginning Friday, April 17th, 2008. More details on how to access the media list through the Exhibitor Resource Center will be provided at this time.
PR agencies will need to obtain login information from their client for access to the press list. Once available, the database will be updated regularly leading up to the event, with the final press and analyst attendee list uploaded the week after the conclusion of Interop Las Vegas. This information will give you the opportunity to coordinate on-site interviews and meetings with press and analysts prior to the event.
Meeting Rooms for Press Briefings
Beginning April 20th, press meeting rooms can be reserved in half-hour or one-hour increments for exhibitors who have secured meetings with press/analysts during the event. When pre-reservation requests open in April, a contact email and more information on what to include in your request will be provided.
The last day to pre-reserve a room is May 14th. After this date room reservations can be made on a first-come-first-serve basis at the event.
The meeting rooms are located inside the Media Center. Information on the location of the Media Center and Media Center hours will be updated soon.
Guide to Engaging the Media
Develop an effective media relations strategy for the event using the Guide to Engaging the Media, which provides recommendations for organizing media relations efforts at Mobile Business Conference & Expo.
Exhibitor PR / Marketing Outreach Opportunities
With numerous press and analysts in attendance at Interop, we offer extra opportunities to help you maximize your outreach. Below is an overview of the options available via sponsorship investment:
- Online news distribution, Search Engine Optimization and microlist media distribution
- Online news distribution, Search Engine Optimization, custom microlist and online photo distribution
- Multimedia news release with online video distribution
- Electronic press kit
If you would like more information and are interested in discussing purchase options, please contact Kelly Stewart at or 415-947-6236.
Previous coverage from Mobile Business Conference & Expo
Check out photos and podcasts from past Mobile Business events.
For further information on:
- Promoting company participation at Mobile Business
- Interviewing MB executives
- Exhibitor and vendor related questions
- Other exhibitor support
Please contact Mobile Business Public Relations:
Natalia Wodecki
Mobile Business PR Manager
Email:
415-947-6762
